When I first got my start in SEO, I didn’t know where to start or how to filter for the right information. I was fortunate to pick the right folks several times and through them I found other SEOs who knew what they were talking about. I’ve been in the field for nearly ten years […]

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Dream lofty dreams, and as you dream, so you shall become. Your vision is the promise of what you shall one day be; your ideal is the prophecy of what you shall at last unveil. . .James Allen,  Stateman. I don’t have a degree. I dropped out of UC Davis with one year left to […]

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Ever seen the bounce rate metric in Google Analytics? Try explaining this metric to clients or internal stakeholders at your company. Chances are that you get a lot of blank stares from them. You might as well talk in Greek to these folks. They won’t get it and beyond the first 30 seconds of your conversation […]

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